Graduate Catalog 2023-2024

IBAD 5110 International Strategic Administration

Discussion of the challenges and opportunities presented to the manager in an international business environment. Illustration of the study of multinational companies, markets in North America, Europe and Asia, international politics, economic integration, culture, ethics in business, exchange and international finance. Review of global strategic planning, organization, production and marketing strategies. Demonstration of concepts of political risk strategies, negotiations, corporate and national competitiveness.

Credits

3