Graduate Catalog 2025-2026

Business Administration with a specialty in Creativity, Innovation, and Entrepreneurship (DBA)

The Doctorate in Business Administration with a specialty in Creativity, Innovation and Entrepreneurship (DBA) aims to develop professionals with advanced, theoretical, and practical knowledge, for the creation and development of small and medium-sized businesses, innovative and sustainable products, and services at the local level. and international. Topics such as strategies for business creativity and innovation, global immersion, management of business success and failure, and leadership, among others, are discussed. The program emphasizes research applied to the search for innovation and entrepreneurship opportunities with the purpose of satisfying the needs and expectations of society in a globalized world. Graduates will be able to actively participate in the social and economic development of different local and global communities.

The San Germán Campus is authorized to offer this Program.

Program goals

  1. Develop professionals with advanced, theoretical, and practical knowledge, for the creation and development of small and medium-sized businesses, innovative and sustainable products, and services, locally and internationally.

  2. Promote applied research in the search for opportunities for innovation and entrepreneurship with the purpose of satisfying the needs and expectations of society in a globalized world.

  3. Raise awareness about cultural and social diversity in the business world.

  4. Develop an ethical attitude in innovation and entrepreneurship processes.

Program objectives

  1. Analyze the process of creativity, innovation, and entrepreneurship.

  2. Apply the strategies necessary for the success of an innovation and entrepreneurship project.

  3. Promote creativity and innovation as means for social and economic development.

  4. Identify current trends in creativity, innovation, and entrepreneurship processes.

  5. Analyze trends in the market and consumer behavior.

  6. Recognize opportunities for social and economic development.

  7. Identify the risks and opportunities for the development of entrepreneurship projects in different local and global communities.

  8. Learn to establish effective business relationships in different countries and cultures.

  9. Promote respect for cultural and social diversity when establishing business relationships with individuals and companies in different countries.

  10. Manifest an ethical attitude when identifying the risks and opportunities for the development of entrepreneurial projects in different social, economic, and cultural realities.

Competencies Graduate's Profile

The Program is designed to develop the skills that allow the student to:

Knowledge

Demonstrate knowledge and understanding of:

  1. the creative process and its relationship with innovation and entrepreneurship

  2. current trends in creativity, innovation, and entrepreneurship processes in different communities

  3. the risks and opportunities in the development of entrepreneurship projects in different social, economic, and cultural contexts

  4. the impact of cultural and social differences on the development of new businesses

  5. effective leadership strategies in the processes of creativity, innovation, and entrepreneurship

  6. strategies for managing success and failure in entrepreneurship processes.

  7. research methods applied to the identification of opportunities for creativity, innovation, and entrepreneurship.

  8. a third language for the development of entrepreneurship projects at an international level.

Abilities

  1. Identify opportunities for creativity, innovation, and entrepreneurship.

  2. Analyze trends in the market and consumer behavior in different social, economic, and cultural scenarios.

  3. Apply the creative process in product and service innovation projects.

  4. Plan the strategies necessary for the success of an innovation and entrepreneurship project.

  5. Establish effective business relationships in different countries and cultures.

Attitudes

  1. Recognize opportunities to establish new companies in different social, economic, and cultural settings.

  2. Promote creativity and innovation as means for social and economic development.

  3. Value an ethical attitude in innovation and entrepreneurship processes.

  4. Show respect for cultural and social diversity when establishing business relationships with individuals and companies in different countries.

  5. Properly handle business success and failure.

  6. Express interest in sustainable business development.

Admission requirements

In addition to meeting the requirements established in the "Academic Admission Requirements for Doctorate Programs" section of the Graduate Catalog, students interested in being admitted to the Doctorate in Business Administration program with a specialty in Creativity, Innovation and Entrepreneurship (DBA), they must:

  1. Possess a Master of Business Administration degree in Entrepreneurship (MBA), or its equivalent, from an accredited university, with an academic average of 3.00 or higher. If your master's degree is not in Entrepreneurship, you must pass nine (9) credits at the master's level in Business Administration, recommended by the admissions committee.

  2. Deliver the following documents:

    1. Admission request

    2. Official transcript of master's degrees

    3. An essay in which you demonstrate your interest in the study of entrepreneurship, in accordance with the criteria established by the Admissions Committee.

    4. Three (3) letters of recommendation from university professors or supervisors who can certify your potential to be successful in the Program.

    Interview with the Admissions Committee of the Doctoral Program and be favorably recommended by it.

Graduation requirements

The student must meet the following graduation requirements:

  1. Pass all Program courses with a minimum grade of B.

  2. Approve the defense of the Doctoral Project.

The candidate for the degree must pass a Doctoral Project, which will consist of developing an entrepreneurship project at a local or international level. In this, creativity and innovation must be applied in addition to developing a strategic plan for its implementation. The Doctoral Project Committee that will assist the students will be made up of three Faculty members. They will be authorized by the Program Director in common agreement with the student and in accordance with Institutional regulations.

The Doctoral Project will be defended by the student before the designated Committee. Once approved, the student will have met this requirement.


REQUIREMENTS FOR THE DOCTORATE IN BUSINESS ADMINISTRATION WITH SPECIALTY IN CREATIVITY INNOVATION AND ENTREPRENEURSHIP DBA

Specialty requirements

24 credits

Operational requirements

18 credits

Prescribed distributive requirements

  3 credits

Total

45 credits


Requirements for the doctorate in Business Administration with a specialty in creativity, innovation, and entrepreneurship (DBA) - 45 credits

Specialty requirements - 24 credits

ENTR 7000Strategies for Creativity and Business Innovation

3

ENTR 7010Global Awareness for Entreprenueurs

3

ENTR 7020Marketing and Entrepreneurship Strategies for small and medium enterprises

3

ENTR 797ASpecial topics in languages

3

ENTR 797BSpecial topics in creativity, innovation and entrepreneuship

3

ENTR 8110Management of business sucess and failure

3

ENTR 8120Business Ecosystems

3

ENTR 8130Leadership strategies for entrepreneurs

3

Operational requirements - 18 credits

ENTR 8910Statistics for entrepreneurs

3

ENTR 8950Research methods for entrepreneurs

3

ENTR 8990Development of a creative business plan

3

ENTR 8991Doctoral Project I

3

ENTR 8992Doctoral project II

3

ENTR 8993Doctoral Project III

3

Prescribed distributive requirements - 3 credits

Select three (3) credits from the following courses:

ENTR 797CSpecial topic related in creativity, innovation, and entrepreneurship according to the student's interests and under the supervision of a faculty member.

3

ENTR 8200Experience in global entrepreneurship

3